The World Premiere of the new Kia pro_cee’d three-door hatchback, at the Frankfurt International Motor Show in Germany 11 September in production form, marks the latest expansion of the popular Kia cee’d family.

Longer, lower and lighter than its five-door hatchback sister car, the three-door pro_cee’d brings more style and more sportiness to the C-segment marketplace and is destined to broaden the appeal of the cee’d to a new group of European consumers and achieve thousands of ‘conquest’ sales for the Kia brand.

“The new Kia pro_cee’d offers consumers sensationally stylish looks with a truly sporty feel to the driving experience, while also retaining most of the attributes of the popular cee’d five-door hatchback – including excellent practicality and versatility,” enthuses Jean-Charles Lievens, Senior Vice President Kia Motors Europe.

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